We know it’s hard to catch every blog post so we thought we’d share our top three posts from 2018. 3 An Innovative Approach to a Perfectly Clean Shirt Shirts outnumber every other garment on average 4 to 1 and despite your attempts to define your quality by how proficiently you can remove a stain […]
Best Practices for Dry Cleaners
Protected: December 2018 Marketing Materials
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Green Marketing Tips for Dry Cleaners
We’re thrilled to have this guest article by Sara F. Hawkins, Esq. with green marketing tips for dry cleaners. As more and more attention is paid to the environmental impacts of chemical use, the dry cleaning industry as a whole gets placed under the microscope of regulators and grab the attention of consumer groups. Though […]
Learn How Branding Can Improve Your Business
Learning how and why to brand your dry cleaning business is an important part of gaining marketshare. This month Richard Fitzpatrick of Kreussler Inc. interviewed Jeff Davidson of Holly Cleaners in Boston, Massachusetts. Richard: First, I’d like to say thank you, Jeff Davidson, for joining us. Why don’t you give us a little bit of […]
How to Bring your Brick and Mortar Brand Online
Is it possible to bring your brick and mortar brand online? As a local small business owner, you know the importance of reaching clients and growing your business with marketing. However, how can you sell your services online? In this article, I’m going to share how you can share your dry cleaning business on social media […]
Never Underestimate the Influence of a Bad Boss
Show me a boss who complains about his or her staff, and I’ll show you a bad boss. Sometimes, I like to tease my wife. I joke that in my marriage, I have a very responsible job. I’m accountable for everything that goes wrong. For those that know me, this is funny for two reasons. […]