Creating a marketing plan for 2019 [and beyond] gets more complicated by the minute. Sure, social media is a big part of marketing, but it’s still only a PART what your online marketing plan should be. Let’s look at the foundation of a solid marketing plan for dry cleaners and other small businesses. Your marketing […]
Never Underestimate The Influence Of Clean Show
Great conversation was the hallmark of Clean Show 2019 in New Orleans. With touches of Mardi Gras and a jazz band marching the floor, Clean Show in The Big Easy had its own unique flair. The Kreussler team was in full force with the additional power of the senior management team from Chemische Fabrik Kreussler […]
Interview: Miele Wet Care with Paulo Rocha
Richard: I’d like to thank Paulo Rocha for joining us this month. Paulo is the head of Commercial Laundry at Miele USA, also the head of Marine Business, and the head of Commercial Dish Washing. Richard: That’s an extreme going from dishes to textiles. Paulo: Well, it has to do with the knowledge that I […]
PRODUCT SPOTLIGHT: CLIPK4
CLIPK4 is a dry cleaning detergent that has been optimized for application in SYSTEMK4. CLIPK4 Dry Cleaning Detergent Dry cleaning detergent for textile cleaning machines in SYSTEMK4. Chemische Fabrik Kreussler & Co. GmbH has a worldwide patent pending for the innovative cleaning system SYSTEMK4. CLIPK4 contains no fillers or VOC. CLIPK4 is characterized by its […]
Product Spotlight: LANADOL AKTIV
LANADOL Aktiv is a highly active, particularly mild textile detergent for wet cleaning using the LANADOL process. Special cleaning and fiber protection agent with a color-stabilizing effect for wet cleaning using the LANADOL process. Now more effective thanks to new cold power formula. Wet cleaning is a procedure for the professional cleaning of textiles […]
A Look at our Strategic Partner: Union Dry Cleaning
This month Richard Fitzpatrick of Kreussler Inc. interviews Vic Williams of Union Dry Cleaning, a strategic partner of Kreussler. Richard Fitzpatrick: I would like to introduce our guest this month, Vic Williams, Eastern Sales Manager of Union. Richard Fitzpatrick: How many years have you been with Union? Vic Williams: In May, it’ll be twenty-nine years. […]