Kreussler Inc.'s Blog

About Peg Fitzpatrick

Peg Fitzpatrick is the Marketing and Social Media Manager for Kreussler Inc. Peg is the co-author of the best-selling book The Art of Social Media: Power Tips for Power Users. Peg loves to travel and enjoys photography. Covering all the major social media platforms, she frequently hears “you’re everywhere!” She’s passionate about social media and inspiring others to be their best.

How to Market Your Dry Cleaning Business When Business is Slow

By

Wondering how to market your dry cleaning business? Especially now that business is slow? When business is slow is exactly when you need to turn up your social presence.   Most small businesses believe social media can be a useful marketing tool, however, most dry cleaners don’t have time to learn how to use social […]

What’s the Difference between Wet Cleaning and Dry Cleaning?

By

What is the difference between wet cleaning and dry cleaning? We get asked this question a lot. Being experts in textile chemistry, wet cleaning, and dry cleaning operations, we’re here to share some of our expertise. In this article, we offer a simplified explanation of the two processes so you can see how they’re different and […]

How to Market your Dry Cleaning Business without Greenwashing

By

Bringing in the new year with new customers would be great! Here are some guidelines to market your dry cleaning business to help bring in customers without greenwashing. It’s important to build trust with your marketing messages. What is greenwashing anyway? Greenwashing is an ethical issue when companies overstate their sustainable business practices or make […]

What are Bio-Based Chemicals?

By

You may have heard the term “bio-based chemicals” but really didn’t understand what it meant. We’ll dive into the phrase “bio-based” and explain what it means as well as how it applies to our bio-based dry cleaning solvent. How are bio-based products better for the planet? The key environmental benefits of manufacturing and using bio-based […]

Help with Yelp for Small Businesses

By

Do you need help with Yelp? Dry cleaners and small business owners have extreme opinions about Yelp. Many have received harsh reviews and don’t know what to do about it. Ignoring Yelp isn’t the answer. Let’s solve some of the issues with Yelp for small business and build positive momentum for your brand online. Help […]

Kreussler at Clean Show 2019

By

Kreussler Inc. will be in booth 2357 at this year’s Clean Show in New Orleans, Louisiana.  As the inventor of the original wet cleaning, the company will showcase our textile care technology which has been continually evolved since 1991. Besides other benefits, the Lanadol wet cleaning is the only one enabling its users to skip […]

Wet Cleaning Chemicals: What is Professional Wet Cleaning?

By

What is professional wet cleaning? Do dry cleaners use wet cleaning? Are there special wet cleaning chemicals? Let’s look at some of the basics of professional wet cleaning. How is wet cleaning different than dry cleaning? Wet cleaning chemicals are more gentle than dry cleaning chemicals. In the wet cleaning process, clothes are cleaned with […]

How to Embrace Circular Economy for Sustainability

By

A circular economy is a necessity to create a sustainable future. “A circular economy is an economic system aimed at minimizing waste and making the most of resources. This regenerative approach is in contrast to the traditional linear economy, which has a ‘take, make, dispose’ model of production.  In a circular system resource input and waste, emission, and energy leakage […]